Nowadays, platforms are always making new changes and updates. This makes many marketers always have to be prepared.
Meta recently announced an update to its ‘Self-Serve Ad Terms’ rules, also known as ‘Ad Terms’. The newest change is the ‘Self-Service Advertising Terms’ and will be effective from January 3, 2023
This has forced many marketers to study to prepare for new online ads. As for Facebook, what updates are there? Let’s see.
- The payment of the system is divided into two parts:
- Credit or Debit Card Charges: In the event of an outstanding balance, Meta will charge an interest rate of 1% per month. The interest charge period has not yet been announced.
- Top up before shooting ads: In the event that the money in the system runs out, Ads will stop running immediately and if the money is hacked in the system, Meta will not be responsible in any case. If top-up is over or there is money left in the system Withdrawals will not be possible under any circumstances either.
- In the event that a Post breaks the Meta rules, it can be divided into 2 types:
- In case the post violates the policy set by Meta, the post will be deleted immediately, without notice, even if it’s a Dark Post, but in the Stats section, the results are still available if using a Meta for Business account.
- In the case of minor violations, Meta will notify you in advance when correcting.
- If you want to turn off Ads in advance before the campaign ends, it can be done as usual, but Ads continue to run for another 24 hours, where we will continue to lose money, but not exceeding the specified budget.
- Meta doesn’t guarantee hits, AI won’t be as accurate as before, causing us to choose a larger audience to make the AI work easier.
If you know these 4 points, marketers can easily prepare themselves for all forms of advertising, but anyone who is interested in having us help with marketing can contact HelloAds.