TIKTOK ADVERTISING

To get as many people to see your brand as possible by advertising on TikTok

In online marketing, we cannot deny that reaching the “consumer” is the key. Therefore, we should study carefully where the consumer we are looking for is. Nowadays, there are many platforms for brands to choose from, but one of the most popular platforms in Thailand now and has the highest user growth rate is tiktok. Thus, most of the marketers choose to advertise tiktok because they want to reach these consumers.
Ready to run the TikTok industry

What is TikTok? Why is it popular nowadays?

Over the years, it has to be admitted that the TikTok platform has become one of the most popular and used social media platforms in the world. Even in the early days, many people still wondered what TikTok was and searched for how to invite friends and can earn a lot of money in the Search Engine, which TikTok is an online platform under the supervision of ByteDance since September 2016, in which the TikTok app will have sound, images, graphics, decorations allows users to have fun decorating videos according to their own preferences. It is therefore undeniable that people who visit the TikTok platform are primarily interested in entertainment. 

But at the same time, some users use the service to create other content, including selling things on tiktok as well As for inviting TikTok friends, earning money is another feature of TikTok itself.

This makes TikTok another platform for online marketing. According from statistics, people spend about 52 minutes per day on TikTok, and 90% of users choose to access the application more than once a day, including more than 1 billion video views per day. For this reason, TikTok advertising is another very interesting option.

Why is TikTok advertisement a good choice
for online marketing?

TikTok

now

At the beginning of 2022, TikTok revealed quite interesting user statistics. It has more than 240 million monthly active users in Southeast Asia, which is 1/4 of global users. In Thailand, Tiktok is the platform that has occupied the highest growth rate in the market for 2 consecutive years, 

TikTok

now

So if any brand uses content advertising to promote TikTok in both TikTok Ads and Tik Tok Shop. In order to sell things on TikTok, it will have an advantage over other brands that do not market and promote TikTok itself. Also, how to apply for a TikTok Shop is not difficult. That’s why the tik tok shop is popular.

What kind of content or advertisement on
TikTok will hit the hearts of "users"?

It can be believed that this question is another question that many people wonder about what kind of content they make or when is a good time to post tiktok. First of all, you need to understand that TikTok is the top priority when it comes to safety, including a variety of differences and accuracy, so the content that should be created on TikTok should be fun content, benefit others, full of ideas and creativity, educate, promote learning, open the world, inspire, or help drive and develop a livable society, demonstrates diversity, equality, dignity and respect for each other. Most importantly, you need to post clips every day regularly. But if it’s a good time to post tiktok, it must be said that there may not be a definite time. It depends on the insights of the brand itself.

How does TikTok Shop work?
How to apply for a TikTok Shop?

TikTok Shop is another feature that marketers are interested in until they search for ways to apply for TikTok Shop and how to do TikTok Shop. It has been trending for a while. People have been very interested in TikTok Shop Thailand since its launch until today because TikTok Shop can help increase sales for a business as well.

TikTok Shop Thailand is a new shopping experience that allows merchants, brands and creators to showcase and sell their products directly on TikTok via in-feed videos, LIVE and product showcase tabs. By emphasizing the use of aesthetics in shopping, known as Shoppertainment Makes people like to see sales on Tik Tok Shop itself.

Also on Tik Tok Shop, there are campaigns and promotions for sellers to increase sales for businesses and brands, including creating a long-term awareness of your brand as well. These things have made marketers and business owners interested and turned to try TikTok Shop as another channel for online marketing.

Launch TikTok Ads to be popular,
increase reach more

TikTok Sellers revealed that more than 86% of users use TikTok to find content that brings happiness and entertainment, and more than 85% of users revealed that they like the algorithm used by TikTok in selecting content that users are really interested in serving them on the feed page.

In addition, the TikTok Seller also revealed that the most popular content in the past year is about entertainment, lifestyle and talent shows and content that is interesting because it has had a rapid growth rate in the past 2 years is home and garden decoration group content, family and children Including tourism, education, sports and games.

An interesting statistic in TikTok advertising is that people choose
to complete an ad rather than scroll through it.

One of the interesting stats of TikTok Ads is the platform’s insights that 70% of users enjoy a TikTok Ad campaign and choose to watch the ad to the end.

Therefore, launching TikTok ads is another channel that marketers choose to grow their business. TikTok Ads is marketing by launching TikTok ads on the platform, while launching TikTok ads has a set of impressions and objectives of TikTok advertising in many forms, similar to Facebook ads.

TikTok Ads is therefore another interesting new alternative for doing Social Media Marketing today due to changing consumer behavior. Most people start looking for fun, light-hearted content that can easily be entertained via smartphone access. But at the same time, it is realistic, helping create awareness for users as well, which TikTok Ads are considered to truly meet the needs of modern consumers. A survey of data from SensorTower found that 29% of the global population downloads TikTok on their smartphones and uses it on a daily basis. This number is considered an interesting number and makes TikTok a channel that many businesses and marketers choose to use TikTok Ads or advertise TikTok itself.

Most importantly, what makes TikTok Ads interesting is that they can reach a wide range of people from Gen Z, Millennial, GenX, and even Baby Boomer generation, and it can also make it easy for people to engage with brands. Because making TikTok Ads can be done in a variety of formats, including Brand Takeover, TopView, In-Feed Ads, Hashtag Challenge, Branded Effect, it makes it easier for us to create campaigns that make it easier for people to engage.

In addition, TikTok Ads has an increasing growth direction. In the past year, the TikTok application has been downloaded more than 2 billion times and the number of active users has reached 800 million worldwide. The increasing number of users means that We will be able to reach a large audience to create video content that reaches hundreds or even thousands of people.

What You Get When You Advertise on TikTok Ads with HelloAds

บริการสุดพิเศษ !

1. There is a team of experts to give advice and consultation from the creation of content to the creation of an advertising campaign TikTok Ads.

2. There is a team of experts to take care of the brand’s TikTok Ads to be as effective as possible and worth every investment.

3.Join an exclusive training course directly with the TikTok team.

4.Summary of TikTok Ads advertising reports, ready to analyze the results by a team of experts.

5.Receive exclusive promotions available only to HelloAds customers!!

Interested in advertising TikTok Ads through a team of professionals with long experience. We are ready to give advice, analyze the results and closely supervise the campaign for maximum efficiency and effectiveness in Online Marketing, contact HelloAds!
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